Bia Fernandes, CPA (inactive)

Vice President, Member Experience

Big 4 Years
0
Marketing Years
0
Cumulative Years
0
PROFILE

Bia Fernandes is committed to elevating the member experience at CPAClub, ensuring finance and accounting professionals have access to top-tier expertise and resources. With more than 20 years of experience in public accounting, sales execution, and marketing strategy, she has supported organizations across industries, helping them navigate technical accounting, compliance, and financial challenges.

A former Big 4 financial professional, Bia understands the pressures, deadlines, and regulatory complexities that finance leaders face. She delivers strategic, results-driven solutions that streamline operations and drive business growth. Her areas of expertise include:

  • Audit & Financial Reporting – Assisted companies with SEC filings, GAAP compliance, and financial statement accuracy.
  • Technical Accounting & Compliance – Supported Fortune 500 companies with SOX compliance, M&A strategies, and data solutions.
  • Business Growth & Strategy – Helped companies optimize accounting processes, improve reporting accuracy, and enhance financial performance.
  • High-Impact Member Support – Connects finance leaders with specialized resources to streamline operations and maximize efficiency.

Bia is a collaborative, solutions-driven partner, dedicated to helping businesses achieve financial excellence and long-term success.

“Your success is my success. I take pride in building trusted relationships and delivering solutions that drive real impact.” – Bia Fernandes

EXPERIENCE
  • CPAClub, Vice President Member Experience, 2025 – Present
  • Clarity Consultants, Director of Enterprise Accounts, 2019 – 2023
  • Resources Global Professioanls, Director of Client Development, 2014 – 2019
  • Previous Roles at Edwards Lifesciences, Taco Bell Corp, PwC
CERTIFICATIONS & AFFILIATIONS
  • CPA, California (inactive)
ACTIVITIES & AWARDS
  • Toastmasters President Chapter and VP of Membership
  • National Charity League Member
  • Alzheimer’s Assocation Liaison
SPECIALTIES
  • Member Experience & Relationship
  • Marketing & Growth Strategy
  • Solution-Oriented Advisory
  • End-to-End Member Experience
  • Public Speaking & Thought Leadership
EDUCATION
  • U.C. Santa Barbara, Bachelor of Arts, Business Economics & Accounting

Favorite Adventure

Hiking Half Dome with my husband—zero preparation, no gloves… a mix of epic and terrifying!

Favorite Event

Concert nights with my daughter! Our latest? Zach Bryan and Taylor Swift—two unforgettable shows.

Favorite Sports

Watching my son play basketball—nothing beats a fast-paced game and a buzzer-beater!

Favorite Book

Breaking the Habit of Being Yourself by Dr. Joe Dispenza—a game-changer for personal growth and mindset.

Favorite Vacation

Exploring Japan, with the highlight being an overnight stay in a Buddhist temple and Hawaii, where we swam with sea turtles and jumped into hot springs—a magical family adventure!
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